> For the complete documentation index, see [llms.txt](https://documentation.crossengage.io/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://documentation.crossengage.io/data-and-engagement-platform/messages/personalization/product-helper-functions.md).

# Product Helper Functions

The Product Helper functions can be used to fetch data from the Database, or when a Product is used in an event or User Journey Step.